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What are the results you are getting with your FB ads?

Are you reading your results right? If you are like a lot of people you might not be sure how to do that, but now that you are creating the right kinds of ads with the right targeting, it’ll get much easier to read your results. But like all things Facebook… they don’t make it easy.

So what elements are important to track?

With in the ads manager, Facebook gives you the ability to break down the results of your ads in many ways. From, likes add and cost per like, to conversions and cost per conversion, right down to how much it cost to get someone to register for your upcoming program! Wouldn’t it be great to have that kind of information at your fingertips?

For starters you really want to know:

1) What did the ad cost you 2) How many people did the objective you set the ad up for 3) How much did each of those actions cost you Here’s a screen shot of one of my ads that shows just this (I”m super happy with these results BTW) So we are seeing 3 ad “sets” (I explain the three pieces of ad set up on FB in the Masterclass too) the top one shows 67 “results” which mean 67 people opted in, at a cost of $1.94 each (that’s $1.94 per email address added to my list), I reached over 5000 people in that one ad set and spent only $5.00 per day. That’s just the top result. And that’s the info you need to collect if you want to know if running FB ads are working for you. Learn more in The Ultimate Facebook Masterclass, Register HERE

What is the Masterclass?

It’s a 3 hour, highly interactive webinar where you will learn:
  • What the FB pixel is, how to create it and install it on your website, so you  can start retargeting your website traffic with FB ads.
  • How to create custom audiences within FB
  • Understand the different types of ads and when to use them
  • How to read the results of your ads
  • Get my Ultimate Facebook Ads Template so you can easily create high  converting ads that don’t cost a fortune
  • Learn the Top 5 ads you must be doing on your page today to reach your    audience and meet your ideal clients
  • Live Q and A
  • Fully recorded and you get lifetime access to those recordings
  • 24/7 ongoing support in the VIP Badass Facebook Marketing Club

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#motivationalmonday and Happy Easter!

American Goldfinch with quote

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Guest Post – Encouraging Women Entrepreneurs – Haley Lynn Gray

2014-11-06 20.19.12

Encouraging Women Entrepreneurs

I have a dream that someday women will make up 50% of Entrepreneurs.  Currently, the number is at about 5%, yet we make up just over 50% of the population.  I believe that we cannot achieve our potential as a society until women step up, and are encouraged, and supported to step up to meet their potential, and become leaders and entrepreneurs.

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